So it goes

HOME

 

I’ve done work for

 

I’m an end-to-end UX designer,

who loves to solve complex problems. I’ve spent the past decade helping organizations improve the experience users have with their products. 

My job is to help organizations tease out innate market advantages, secure market share and, increase profitability. 

 
 

Helping Lawyers Make Smarter Decisions

Client: Ropes & Gray LLP

Solution: Enterprise search tool

Process: Proof of Concept, Prototyping, Testing, UI Redesign, Content, Research, Workshops & Interviews

Result: Improved client relations, 50% reduction in training hours & costs, 30% reduction in weekly diary violations, faster Client Conflict Checks

 

 

Success Measured One Year at a Time

Client: Ropes & Gray LLP

Solution: Firm partner long-form annual performance review tool.

Process: Historic review of product versions, stakeholder interviews, user group definition, requirement refinement, paper testing, UI redesign

Result: 92% reduction in generated help desk tickets, 86% reduction in training hours required, 78% reduction in late submissions, reduction in review time.

 

 

No-Code Campaign Management for Nimble Marketing Teams

Client: Skava Inc.

Solution: Browser-based marketing campaign creation and management suite created to reduce development cost and time

Process: Product audit & evaluation, functional analysis of competing platforms, user interviews, user testing

Result: Total reduction in associated costs with campaign creation, decrease in labor needs to launch campaigns, increase in campaigns launched per year,

 

 

Making Urban Cycling Safer

Client: Chain

Process: Initial ideation, competitive research & analysis, prototyping & user testing, proof-of-concept development

Solution: Native Mobile App + embedded BLE beacons, automatic crash detection using native sensors, bike theft & tracking using crowd-enabled GPS.